+ Bonus Resource Guide to Top Bay Area Fractional Service Providers & Businesses Launching and scaling a new business is not for the faint of heart. Bookmark this as your go-to resource for tips, information, terminology, and resources that can help you scale farther, faster. We’ll continue to update it, so be sure to check…
You’ve got a lot on the line. Learn the 10 Marketing Strategies for Entrepreneurs. Securing those first customers and investors is a make-or-break for entrepreneurs or early-stage startups. The right marketing boosts your chances of success by supercharging the credibility and visibility of your business. 👉Get our free marketing guide to learn the 10 Strategies for…
Kamala Harris and the Scrutiny of Female Laughter Kamala Harris inspires me for many reasons, but especially how she expresses joy through laughter. It’s refreshing because I received one puzzling feedback from multiple male bosses during my career: I needed to laugh less. This message always confused me. After all, I like to laugh, express…
Building Credibility and Reach With Influencer Marketing for B2B Tech Companies “Influencer strategy” is a buzzy concept that executives love to toss around. We often hear from clients and prospects that they need it, but they really don’t know what it means or why they need it. We’ll break it down for you: What is…
The San Francisco Bay Area is a hotspot for innovation and entrepreneurship, making it the perfect place for startups to thrive. Many big-name startups launched in Silicon Valley from Airbnb, Apple, Facebook, Google, Salesforce, and more. However, success in this competitive environment often hinges on the strength of your network. Building relationships, finding venture capital…
My brain is to blame for my fear of other people’s opinions (FOPO) as named by Michael Gervais, Ph.D., a psychologist and author of The First Rule of Mastery: Stop Worrying About What People Think of You. Designed for survival, our brains constantly scan the environment for danger. Thousands of years ago, it was useful…
Building a brand story that feels “real” matters to customers. Billions of content pieces pushed out per day translate to an extraordinarily noisy market. Nowadays, a great product is not enough to capture the attention and loyalty of customers. Fierce competition and saturated markets make it crucial for startups to build a compelling brand story…
Even with a promising business idea, many startups struggle to communicate their vision clearly. If you struggle with this as a tech startup founder, it is VERY hard to fundraise – particularly if you’re conducting cold outreach. But it’s not impossible! However, you must build a compelling pitch deck for doors to open. If you…
I lied when I announced on LinkedIn my recent career move as a consultant at OakBloom Marketing. A friend called me out on my half-truth posting, “Congratulations, but why didn’t you say CEO?” My heart sank. She was right: I downplayed my role in my new venture as a startup founder. Perhaps it was a…
With the past two Super Bowl Sundays, NFL fans were excited to see the Kansas City Chiefs take on the San Francisco 49ers and the Philadelphia Eagles respectively. However, unlike in previous years, a new demographic of fans has been consistently tuning in – Taylor Swift fans. It’s amazing to see the Swifty phenomenon – Taylor Swift’s…
What is the Quick Checklist to the Summer Reset Challenge? Feeling stuck, tired, or out of sync? You’re not alone. Your 5-Day Summer Reset Challenge
Are you a visionary, strategic thinker, or connector? Take this new quiz to learn how you influence and max your personal brand. TAKE THE QUIZ
Well, I have definitely more than 10 rookie entrepreneurial moves but will start with the top 10. Tell your family you’re building a marketing consultancy,
You may be part of the club no one wants to join, but nearly everyone belongs to: Imposter Syndrome. If you’ve ever thought… “I’m not
Quiet competence is a career liability in 2026. Without a clear personal brand statement, you risk triggering Default Ignore—an algorithmic suppression that makes you invisible to recruiters and boards. Learn how to craft a positioning line that survives the AI Filter and signals your Human Premium.
