Job cuts are now the new normal. U.S. employers cut 1.2 million jobs in 2025. While 2026 is tracking a bit slower, with 477,033 job cuts through July, AI-driven cuts are not slowing down. A free AI Visibility Score shows what’s at stake: for five months in a row, employers have named AI as the top reason for job cuts, citing it in 33% of cuts in July alone.
Professionals now face a great reinvention. Some update a resume for the first time in a decade. Others decide to possibly build something of their own. Both ask the same question: how do I stand out in a shrinking pool of jobs and prospects?
The answer starts with knowing what’s already out there. Recruiters and prospects have always vetted you through LinkedIn or Google. Now add AI to the list.
A hiring manager gets your name from an internal referral. A prospect gets your name from a colleague. Neither reaches out right away. Both search your name first, and increasingly both ask AI.
What Does AI Say About You Online?
AI pulls from every place your name shows up: LinkedIn, your website, old bios, press mentions, directories. A clear, current profile builds trust before you ever speak. A thin or outdated one builds doubt instead.
Either you get shortlisted, or you get default ignored.
For a job seeker, default ignored looks like silence after a company connection made an introduction. For a consultant, it sounds like crickets after a first email. Same potential root cause both times: the digital profile didn’t match the expertise behind it.
AI Visibility Is the New Layer on Top of SEO
Search engine optimization, or SEO, is how your website and profile get found on Google. AI visibility works differently: it’s how you get found and understood by AI tools like ChatGPT, Claude, and Gemini. B2B buyers now adopt AI-powered search at three times the rate of consumers, according to Forrester. Recruiters follow the same pattern, running AI checks earlier in the hiring process, often before an interview gets scheduled. An outdated LinkedIn profile hands AI outdated information to report back.
Americans notice the difference a strong personal brand makes. A Brand Builders Group study found that 82% of Americans trust a company more when its leaders have a recognizable personal brand.The same study found that most Americans think it’s important for their doctor (61%), lawyer (58%), financial advisor (55%), banker (55%), coach (55%), and business consultant (53%) to have an established personal brand.
AI visibility isn’t separate from personal brand. It’s how a personal brand shows up when a decision-maker begins vetting you and your digital footprint.
Your AI Visibility Score, Free
None of this is about becoming a content creator. It’s about whether your expertise is visible to the systems now standing between you and the opportunity.
Run a free AI Visibility Score for directional insight into what a recruiter or prospect may see when they search your name. The score uses a red, yellow, green system across four pillars: authority, clarity, consistency, and discoverability.
Get My Free AI Visibility Score →
Takes about 60 seconds. No credit card needed.
The score tells you where you stand. The Level-Up Club helps you grow and build your personal brand from there. TLC’s mission is to uplift leaders to thrive from the inside out: inner work on resilience, outer work on personal brand.
What’s the difference between SEO and AI visibility? SEO, or search engine optimization, is how your website and profile get found on Google. AI visibility is different: it’s how you get found and understood by AI tools like ChatGPT, Claude, and Gemini. Both matter, but they work in different ways.
What is an AI Visibility Score? An AI Visibility Score shows what AI tools like ChatGPT, Claude, and Gemini say about you when someone searches your name. It scores your online presence across four pillars, authority, clarity, consistency, and discoverability, the building blocks of a strong personal brand.
Why does AI visibility matter for job seekers? Recruiters increasingly run AI checks before an interview gets scheduled. A weak AI visibility score can mean AI reports outdated or thin information about your background. Gaps in your digital footprint can end a candidacy putting you in the default ignore category.
Why does AI visibility matter for consultants and entrepreneurs? Prospects often research a name through AI before they reach out. A strong story and personal brand show up on AI building trust before the first conversation. A weak one can end an opportunity without ever producing a rejection.
Is the AI Visibility Score free? Yes. The scan takes about 60 seconds and requires no credit card.
What’s included in the upgrade? The upgrade includes the full AI Visibility Report, which shows how multiple AI models see you across all four pillars. The upgrade also includes ProfileLift, which scores your LinkedIn profile section by section and shows what’s working and not, plus rewritten suggestions and help from Jeanie, your personal brand assistant built into ProfileLift.
What happens after I improve my score? Join The Level-Up Club for ongoing support to build your brand and career from the inside out, with tools, masterminds, and a community built for professionals navigating the same reinvention.
