Entrepreneurs are courageous innovators. That’s why it’s important to establish a distinctive brand voice. More than just a style guide or a set of buzzwords—your voice is the personality and tone that resonates with your audience. A strong brand voice can set you apart from competitors and build a character that makes your brand more… Continue reading 5 Tips for Entrepreneurs – Crafting Your Brand Voice
+ Bonus Resource Guide to Top Bay Area Fractional Service Providers & Businesses Launching and scaling a new business is not for the faint of heart. Bookmark this as your go-to resource for tips, information, terminology, and resources that can help you scale farther, faster. We’ll continue to update it, so be sure to check… Continue reading How to Scale Your New Business: The Complete Guide for New Founders & Entrepreneurs
You’ve got a lot on the line. Learn the 10 Marketing Strategies for Entrepreneurs. Securing those first customers and investors is a make-or-break for entrepreneurs or early-stage startups. The right marketing boosts your chances of success by supercharging the credibility and visibility of your business. 👉Get our free marketing guide to learn the 10 Strategies for… Continue reading 10 Marketing Strategies for Entrepreneurs
Kamala Harris and the Scrutiny of Female Laughter Kamala Harris inspires me for many reasons, but especially how she expresses joy through laughter. It’s refreshing because I received one puzzling feedback from multiple male bosses during my career: I needed to laugh less. This message always confused me. After all, I like to laugh, express… Continue reading The Laughter Tax: Women Pay for Joy at Work
Building Credibility and Reach With Influencer Marketing for B2B Tech Companies “Influencer strategy” is a buzzy concept that executives love to toss around. We often hear from clients and prospects that they need it, but they really don’t know what it means or why they need it. We’ll break it down for you: What is… Continue reading Stand Out: Harness Influencers for B2B Tech Growth